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Aligning Technologies to Government Priorities
INPUT, along with other analysts, has recently expressed their opinions on what they believe are the key market drivers and government priorities over the next few years. (See INPUT slide below)
Most analysts seem to be in agreement that these market segments are some of the key focus areas for Government and the System Integrators that serve them.
For technology developers, the challenge in continuing their growth and success in selling to Government will be their ability to effectively map their offerings to these key business solution areas.
There is very little doubt that System Integrator firms are investing quite a bit time and money in these markets for their continued growth.
So for those of you that are relying on developing partnerships/teaming with the system integrators to grow your business, your success may very well depend on how well you map your offerings and value proposition to these market drivers.
When you are in front of an SI that has a strong interest in developing solutions in any of these focus areas can you answer questions such as:
Just something to ponder as you look to 2009.
Let us know if we might be of assistance in helping you re-shape your 2009 SI partnership development strategy.
Please contact me at 571-218-0288 or via email at slewis@pspartnerships.com.
Happy partnering!
Scott
Scott Lewis
President
slewis@pspartnerships.com
PS Partnerships
http://www.pspartnerships.com/
About PS Partnerships
President and CEO Scott W. Lewis has more than 15 years of experience in public sector information technology. As Group Publisher of Government Computer News and Washington Technology, Vice President of INPUT, Vice President of Partner Development of Micro Warehouse Gov/Ed and Vice President of ENC Marketing & Communications, Lewis has worked with numerous information technology firms in the development and execution of their channel/partnering business and marketing strategies into the Public Sector (Federal, State & Local)
Over the years, Lewis found that many companies either did not understand how or had difficultly in establishing the partnerships and teaming relationships that are absolutely critical for success in the government market. So he established PS Partnerships in July 2005 to focus directly on helping companies build strategies and partnerships for doing business in the public sector.
For more information about the services PS Partnerships provides, please contact us:
PS Partnerships LLC
607 Knollwood Drive
Falls Church, VA 22046
Scott Lewis, President and CEO
PHONE: 571.218.0288
slewis@pspartnerships.com
www.pspartnerships.com |